Excellent recycling properties
Through fact sheets, a suitable website, and social media, we are fascilitating a dialogue between chain parties, government and industry. To change and strengthen tin’s image, we regularly deploy media campaigns. We also inform the business community, social organisations, and the government about the latest developments regarding the applications and excellent recycling properties of tinplate.
Structural attention
Through various means we promote the sustainable use of tin. We organised a meeting with a broad representation of stakeholders from MVN. Food producers, policymakers and MVN discussed the opportunities for cans as sustainable packaging. We developed a website that provides an effective platform for MVN to make the information we collect accessible. We use social media to draw structural attention to the sustainable properties of this product. For all activities, we make the plans concrete in close cooperation with the Communications and PR working group and various members of MVN.
